EA is reportedly considering ad placement in games
EA CEO Andrew Wilson has claimed teams within the company are working on "thoughtful implementations" of ads in games.
Game developers have 'a real hunger' for generative AI, says EA CEO
EA CEO Andrew Wilson has claimed more than 50% of EA's development processes will be impacted by AI.
Tales of Kenzera: ZAU - Review
Tales of Kenzera: ZAU is a challenging platformer that will take players through the stages of grief.
EA's Black Panther game will seemingly be open world
EA's upcoming Black Panther game will be open world, according to a recent job listing.
The Sims 4 is getting new party and style kits
EA and Maxis have revealed new Kits for The Sims 4: Urban Homage, and Party Essentials.
EA adds classic games to Steam – but where is The Sims?
EA has released nine classic games to Steam, including Dungeon Keeper Gold and SimCity 3000, but two of its most…
EA CEO says generative AI will improve developer efficiency and game monetisation
EA CEO Andrew Wilson has enthused about generative AI in a recent Morgan Stanley conference.
The Sims 4 Crystal Creations – Tips and tricks to make the most of your jewels
Here are our top 5 tips to maximise your time with The Sims 4: Crystal Creations.
Xbox Partner Preview showcase returns this week
The upcoming showcase is expected to last around 30 minutes, and spotlight reveals from Capcom, EA, and more.
The Sims 4 Crystal Creations has secret Taylor Swift references
The new Stuff Pack features a cheeky nod to some Taylor Swift lyrics – and no, it's not Bejewelled.